Author Archives: admin

How To Find Your Unique Voice And Make An Impact On Your Audience

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“The human voice is the organ of the soul.”

Henry Wadsworth Longfellow

 

 

In a world where we struggle to be heard it is important to find our unique voice. It does not matter whether we want to be hired for that dream job or share a unique insight or convince the world around us to embrace a particular cause. We need to be heard and that is why our voice is so important. Read more

How To Be Effective In Your Next Video Presentation

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“Thinking is the hardest work there is, which is probably the reason why so few engage in it. “

Henry Ford

 

With more and more interaction taking place online, we are being regularly asked to present material online. This could be a budget proposal to an office when we are working remotely or a vital presentation for an office in a different location. It could be a sales proposal for a contract we our trying to secure. Typically we have to give a video presentation and we have one chance to make a good impression. Read more

7 Lessons I Have learned From Toastmasters About Telling A Story

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“The journey of a thousand miles begins with one step.”

Lao Tzu

 

Many times in our life we find ourselves having to tell a story. It does not really matter what the medium is, a story is a story. So whether you are sharing a story in a speech, in a blog or in a video the basics of good storytelling are the same and we adapt the language to the medium. Read more

5 Ways To Grab Your Viewer’s Attention In The First 5 Seconds

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“There is little success where there is little laughter. “

Andrew Carnegie

 

The first 5 seconds of your video are critical to its success. It is a sad fact of life that if you cannot get your viewer’s attention immediately you are probably going to loose them. So what can you do to improve chances of capturing your viewer’s attention immediately with your opening sequence? Read more

7 Tips For Nailing Your Next Video Appearance

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“We convince by our presence.”

Walt Whitman

We can make a big impact on our audience when they believe what we say. An invitation to appear in a video is a chance to talk to a new audience and should not be dismissed lightly. Many people can be terrified about the idea of a video appearance. Read more

Why You Should Know Your Project Vision Before You Start Your Video Project

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“Vision is the art of seeing what is invisible to others.”

Jonathan Swift

 

Most brands dive into their video projects and then wonder why they can become so expensive, take longer than expected and ultimately under perform. The answer is usually because they had no project vision for their video project. Read more

7 Top Tips For Creating A Stand Out Live Streaming Session

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“Tell me and I forget. Teach me and I remember. Involve me and I learn.”

Benjamin Franklin

 

Creating a regular live streaming session is a great way to interact with your audience. It means you have the benefit of real-time interaction, which allows you to get to heart of what matters to your audience. Read more

Top 10 Tips For Creating A Stand Out Brand Video

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“Great things are done by a series of small things brought together. “

Vincent Van Gogh

 

With so much competition creating a stand out video can difficult. The trick is to approach this marketing task in a methodical and well-researched manner. Read more