What Is A Clear Speech Purpose?
I have listened to many speeches in my lifetime and nothing annoys me more than wasting time listening to a pointless speech. A speech that has no clear purpose leaves me scratching my head wondering what the speaker trying to tell me. Why did they bother to write the speech, learn it and then deliver it? Read more
Why Speech Preparation Matters
I have listened to well over 400 speeches since I joined toastmasters and what I have learned is that speech preparation matters. It is what separates the average speech from a great speech. It is obvious who has prepared their speech and who is just winging it. A well prepared speech challenges the listener to take on a new viewpoint or embrace an old one. Read more
The Need To Start A Speech Well
When we have to make a speech we want to make a good one. We all want to make a speech that matters, a speech that will influence, educate and entertain our audience. However many of us never achieve this because we fail to start a speech well. Read more
Why Give A Funny Speech?
Humor can be a very subjective thing and this makes delivering a funny speech difficult. The reason you might want to try using humor is because it is a great way to deliver your message. Read more
What Is A Consistent Storyteller?
A consistent storyteller tells a story that accurately reflects a brands core values and purpose. Every time you hear a story from that brand you instantly recognize which brand is telling you that story and more importantly you engage with it. Read more
What Is Video SEO?
Video SEO is all about helping your video content is found by search engines. These search engines are then able to rank your content by relevance to user search queries. Read more
A micro brand video or short video is typically less then 15 seconds. While there are no hard and fast rules for the length of a micro video, brands should keep in mind the limited attention span of their audience and the social media platforms they are using. Read more
“The best preparation for good work tomorrow is to do good work today. “
The world around us will form a view about us whether we like it or not. This means we are left with one choice, do we try to influence that view or not? If we want the world to see us in a particular way then we need to develop a personal branding strategy. Read more
Why Customer Trust Is So Important?
Customer trust is the basis for any positive customer engagement. If your customer does not trust you they will not be your customers for long. This should not come as any great surprise to any brand as one of the most common fundamentals of business is that we buy from people we trust and like. Read more