Tag Archives: Christmas storytelling

What This Years Christmas Videos Can Teach Us About Storytelling

 

 

 

 

 

 

 

“Live as if you were to die tomorrow. Learn as if you were to live forever.”

Mahatma Gandhi

 

Christmas videos can provide us with some of the best brand content we are likely to see in any given year. At the heart of the most successful Christmas videos is great storytelling. Read more

What Big Brands Can Teach Us About Christmas Storytelling

 

 

“Is there anyone so wise as to learn by the experience of others?

Voltaire

This is the time of the year that brands roll out their seasonal offerings on this side of the Atlantic. Christmas storytelling is all about connecting with your audience on an emotional basis. Read more