Tag Archives: Creative Video

How To Create Audience Value With Your Brand Video


Videos are a great way to market your brand. They have the impact of a visual medium that instantly gets an audiences attention. They do however need to be relevant. The key to relevance is to provide audience value. Read more

What 2020 Brand Videos Can Teach Us About Video Content

2020 Brand Videos


There are a lot of great brand videos available online. I have decided to put together a list of a few 2020 brand videos that I have found interesting. This list is purely subjective and I am sure if you do a list it would be completely different. It is not meant to be the best of 2020 only a list representative list of what is available at the moment. Read more

What I Have learned About Video Creativity During Lockdown From These Brands

Video Creativity



The last couple of months have been both amazing and frightening simultaneously. Nothing like it will probably happen again in our lifetime. The world paused for a few months and as it starts up again I thought this would be a good time to share a few brand videos that got me thinking about what I have learned about video creativity from these videos. Read more

How To Be A Creative Storyteller With Your Brand Videos


 “Happiness lies in the joy of achievement and the thrill of creative effort. “

Franklin D. Roosevelt


The art of attracting and keeping your audience comes from being a creative storyteller. A creative storyteller uses their imagination or an original idea to tell a story that will capture the imagination of their audience. Read more

7 Tips On Creating Videos That Your Audience Will Want To Watch


“Vision is the art of seeing what is invisible to others.”

Jonathan Swift


Brands need to become master storytellers and create videos that people want to watch and share with their networks. Creating videos that audiences will engage with is never easy. Read more