Planning a video project can be a daunting experience, especially if it is new to you. This is why I have completed a list of about common avoidable mistakes that people make when creating video plans. Read more
Planning a video project can be a daunting experience, especially if it is new to you. This is why I have completed a list of about common avoidable mistakes that people make when creating video plans. Read more
“Everything should be made as simple as possible, but not simpler.”
Albert Einstein
Brand video storytelling is all about inspiring your audience to further action. There is no way your audience will be inspired to further action if they cannot understand your story. Read more
The best marketing doesn’t feel like marketing
Tom Fishburne
“Practical use” is one of the reasons why we share content according to Jonah Berger’s book “Contagious: Why things catch on”. It is easy to overlook the obvious when caught in the creative process. Creating useful content can be seen as secondary to creating entertaining humorous content. Read more
People think that stories are shaped by people. In fact it’s the other way around …
Terry Pratchett
As a business it is becoming imperative to know and share our stories, we are being defined by the stories we tell. Read more