I am a great fan of planning your video project. The better your plan the more successful it tends to be. However before you can create a plan you need to understand who your video viewers are and what they want. Read more
I always think that a video, when done well can be a master class in visual storytelling. The key to successful execution always starts with a well thought out plan. Read more
The best brand videos know their purpose. They are created for a specific reason with an intended audience in mind. They know how they are going to achieve their desired result. Read more
A micro brand video or short video is typically less then 15 seconds. While there are no hard and fast rules for the length of a micro video, brands should keep in mind the limited attention span of their audience and the social media platforms they are using. Read more
“Great things are done by a series of small things brought together. “
Vincent Van Gogh
With so much competition creating a stand out video can difficult. The trick is to approach this marketing task in a methodical and well-researched manner. Read more