“Everything should be made as simple as possible, but not simpler.”
Albert Einstein
Brand video storytelling is all about inspiring your audience to further action. There is no way your audience will be inspired to further action if they cannot understand your story. Read more
“The only source of knowledge is experience.”
Albert Einstein
Online videos have now become the “De Facto” standard for information sharing in a mobile era. This means we need to improve the way we tell our video stories and this can be achieved by creating customer driven video content. Read more
“The essence of strategy is choosing what not to do.”
Michael Porter
The demand for video content seems to be insatiable. Social media platforms such as Facebook now generate 8 Billion views per day and 5 billion views are generated on YouTube daily. Read more
“Those who tell the stories rule the world.”
Hopi American Indian proverb
The key to a successful video is having something worthwhile to say and knowing how to say it. This is why the art of video storytelling is so important. Read more
“We cannot create a world we can’t imagine and stories are the engines of our imaginations.”
Josh Stearns
Never underestimate the importance of brand video storytelling, in an age where video content is considered among the most easily accessible content of any type. Video content is now so readily available and easily consumed that it has become hard for marketers to ignore. Read more